Paid Social Consultant

Our take: A good next step for a paid media specialist with a couple of years’ experience who wants bigger ecommerce and lead generation clients.

Mediaworks, a digital marketing agency, is hiring a full-time Paid Social Consultant for its Performance Marketing team in Newcastle. Despite the title, the advert describes a paid media role that leans on PPC and paid search, working on some of the agency’s largest ecommerce and lead generation accounts.

The role

• Research and choose keywords to drive traffic to client websites
• Develop and test ad copy and landing pages to improve return on investment
• Analyse and report on PPC campaign performance, with recommendations
• Build relationships with client stakeholders and platform partners
• Look after reporting, automation, testing roadmaps and finance processes
• Attend client meetings and present strategies

What they’re looking for

• Two years’ PPC experience, with a strong understanding of Meta, LinkedIn and TikTok
• Strong data analysis skills and a grasp of paid social strategy
• Experience of feed management for ecommerce
• Good Excel and PowerPoint skills, plus Google Sheets, Slides and Docs
• A real interest in marketing, advertising and campaign management

Summarised from the original advert. Check the full listing on the employer’s site before applying.